GIVE US A CALL - (971) 331-2192
Home » Consulting
Executing the launch of a successful cider brand takes a tremendous amount of planning and forethought. Sourcing ingredients, equipment, and packaging can be overwhelming, and there are always unknown challenges facing startups.
Choosing a name, and having excellent branding and packaging is important, but there are many facets to building a production facility, making great cider, and running a successful business, that some founders don’t realize when they set out on their journey.
Whether you have a dream and are just getting started, or you’re already established and need guidance, we have the experience and expertise to get you where you need to go.
Marketing your cider brand can be one of the most frustrating parts of owning a business.
Startups often struggle to raise brand awareness at the beginning without spending significant marketing dollars, and established brands can fail to meet growth projections if they don’t market effectively.
Kirk has 6+ years of experience developing marketing strategies for global CPG brands, and we have a solid partnership ecosphere to help your company successfully execute those plans.
Having a well thought out business plan can make all the difference in whether your cider company succeeds or fails.
We can help you write a business plan or investor deck that touches on industry analysis, marketing, sales, operations, technology, and organization, and can help you put those plans into action.
When starting a cider business, every penny counts. We can also help develop detailed financial projections to help ensure the long-term prosperity of the business.
How you lay out your facility has a tremendous impact on streamlining workflow, equipment function, and the ability to expand as you grow.
Electrical, Glycol/CO2 systems, flooring choices, as well as tank and other equipment placement have a significant impact on how your cidery functions day-to-day.
We can help you build a facility from the ground up, make a layout change, or plan for expansion.
So you’re already making cider, but your batches aren’t turning out as well as you’d hoped?
We take a holistic, 1,000 ft view of your cidermaking practices to find out how to achieve a more consistent fermentation and final product.
We can also help you develop SOPs, and train your production team so that everyone is on the same page to be able to make quality cider.
In addition, we can help source ingredients, equipment, and packaging for you.
Developing recipes and blends that you can recreate time and time again is vitally important to maintaining consistency for your customers.
Recipe development requires advanced sensory analysis skills (aka a good palate), as well as knowing what your target demographic’s tastes are.
We can help you develop unique recipes and blends to help set you apart from your competition.
Having clear and detailed SOPs for your facility is important not only for cider quality but also for the safety of your cellar crew.
We can help develop SOPs specific to your facility and cidermaking practices to ensure that your current and future employees have a playbook for working in the cidery.
Get in touch with us to talk about your consulting needs!